Watches in Hong Kong, China: New research report available at Fast Market Research

From: Fast Market Research, Inc.
Published: Fri Oct 23 2015


2015 experienced the biggest retail difficulties since the 2003 SARS epidemic, partly due to the growing political tensions between Hong Kong and mainland China, the slowing growth in cross-border arrivals and weakening economic factors including high levels of retail rents and limitations in city capacity to accommodate robust tourist numbers. However, the mainlanders’ response to anticorruption measures since 2012 is the biggest driver of declining sales growth year-on-year. Sales of luxury jewellery and watches have suffered the most.

Competitive Landscape

Hong Kong is the world’s largest importer of wristwatches in value terms, with 50% of imports being from Switzerland. Swatch Group (Hong Kong) Ltd continued to be the leading player in watches with total value sales amounting to HK$3.9 billion in 2014, resulting in a 14% value share. However, economic slowdown inevitably hit Swatch Group with a 10% decline in value sales in 2014. Nevertheless, outperforming sales were recorded in mid-priced Tissot and Longines watches during the review period, as well as rising popularity of the brands’ ladies watches. A wide range of watches covering different price platforms has allowed Swatch Group to maintain its leading position amid the anticorruption drive in mainland China.

Full Report Details at
- http://www.fastmr.com/prod/1060480_watches_hong_kong_china.aspx?afid=301

Industry Prospects

Retail sales of watches are expected to continue to slide over the forecast period at a value CAGR of 3% at constant 2015 prices. This is largely attributable to the double impact of the mainland’s anticorruption drive and the notable softening of mainland China’s economy. Chinese consumers are becoming more frugal than they realise. However, watches overall will see mid-priced watches as the driving engine over the forecast period.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Watches industry in Hong Kong, China with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Watches industry in Hong Kong, China, our research will save you time and money while empowering you to make informed, profitable decisions.

The Watches in Hong Kong, China market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

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Contact Name: Bill Thompson
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