Video Games in Taiwan: New research report available at Fast Market Research

From: Fast Market Research, Inc.
Published: Mon Nov 02 2015

High internet penetration rates and high-tech device development boosts the value growth of video games. The increasing mobile gaming population reflects that Taiwanese consumers rely on smartphone or tablet use. Therefore, many video games manufacturers expand from playing through PCs/MACs, online games to mobile games.

Competitive Landscape

Sony Computer Entertainment Taiwan Ltd remained the leading player in video games with 24% of retail value sales in 2014. The company has a wide distribution network and strong brand recognition, because it often advertises directly through operating stores and also holds marketing events. In late 2013, the company launched its PlayStation 4. Moreover, the company also plans to launch PlayStation™Now which can connect with PlayStation 4, PlayStation 3 and PlayStation Vita so that players can record their games and play anywhere. The company constantly develops new games and accessories to meet consumers’ changing demands.

Full Report Details at

Industry Prospects

Video games in Taiwan is expected to post a value CAGR of 3% at constant 2015 prices over the forecast period. The growth will be driven by the introduction of more games, constant game content improvement, more video game consoles launches, and more complete and convenient payment platforms. More manufacturers and retailers will prioritise launching in Taiwan to test opinions and acceptance from players. They will also introduce more interesting and attractive games based on Japanese comics to expand the marketplace.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Video Games industry in Taiwan with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Video Games industry in Taiwan, our research will save you time and money while empowering you to make informed, profitable decisions.

The Video Games in Taiwan market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic values and company shares
* Five year forecasts of market trends and market growth  
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Video Games in Taiwan?
* What are the major companies Taiwan?
* How was toys and games affected by the global recession?
* Which product categories performed best in the last year?

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You may also be interested in these related reports:

- Video Games in Turkey
- Video Games in Thailand
- Video Games in Indonesia
- Video Games in the United Kingdom
- Video Games in Singapore

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