Cough, Cold and Allergy (Hay Fever) Remedies in the Czech Republic - New Report Available

Cough, cold and allergy (hay fever) remedies remained the most sold OTC category at the end of the review period, accounting for 39% value share to reach CZK3.2 billion in 2015. This high penetration is attributable mainly to the fact that colds and influenza (and increasing incidences of allergies) are common and relatively frequent ailments and Czech consumers increasingly tend to self-medicate these complaints (which is the case mainly in the case of their milder course).

Competitive Landscape

PGT Healthcare remained as leader of cough, cold and allergy (hay fever) remedies, accounting for 13% value share in 2015. This strong position of the company is attributable mainly to its wide product portfolio within the category. The company held a solid position in most categories, including antihistamines/allergy remedies (systemic), paediatric cough, cold and allergy remedies, combination products, cough remedies, decongestants and pharyngeal preparations in 2015. Within these areas, the company offers a relatively wide range of well-established brands which are familiar to Czech consumers, such as for example Sanorin, Stopangin or Jox.

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Industry Prospects

Cough, cold and allergy (hay fever) remedies is expected to record a relatively good performance with value growth of 10% at constant 2015 prices over the forecast period, being driven by rising incidences of various allergies and growing interest in self-medication among Czech consumers over the forecast period.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Cough, Cold and Allergy (Hay Fever) Remedies industry in Czech Republic with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Cough, Cold and Allergy (Hay Fever) Remedies industry in Czech Republic, our research will save you time and money while empowering you to make informed, profitable decisions.

The Cough, Cold and Allergy (Hay Fever) Remedies in Czech Republic market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Cough, Cold and Allergy (Hay Fever) Remedies in Czech Republic?
* What are the major brands in Czech Republic?

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