Packaged water volumes just failed to overtake carbonates as the leading global beverage in 2014, with the category registering an increase of 7%. The main five countries in this category - China, USA, Germany, Italy and India - took a share of almost 50% of global volumes. Despite a slowdown in growth from the main China market, Asia increased its share of packaged water to almost 35%, while West Europe rebounded from its losses in 2013 to record annual growth of almost 2% in 2014. East Europe also witnessed a 2% expansion, mostly driven by increasing interest in healthy living in Turkey and Poland.
Key Findings
* Emerging markets are continuing to make strong progress in the global packaged water category, with India, Indonesia, Nigeria and Turkey performing particularly well.
* Strong economic growth and fierce competition between producers is helping to push volumes higher, while a lack of safe drinking water in these countries also drives consumers towards this category
* Carbonated water has seen a rather mixed performance during the year. While volumes edged forwards on a global basis, the main European markets continued to suffer losses. West Europe, in particular, drove the decline, with German and Italian consumers shifting their preferences to low-carbonated products. However, growth for carbonated water in Asia and North America somewhat compensated for these losses, mostly thanks to China, Japan and the USA
* PET continued as the dominant pack material in 2014, although environmental concerns have led some consumers to adopt light-weighting of PET in some markets. Eco-packaging is gaining increasing attention with thinner PET bottles benefitting from lower petroleum use in production and easier disposal
Full Report Details at
- http://www.fastmr.com/prod/1076695_global_packaged_water_report.aspx?afid=301
Synopsis
Canadean's Global Packaged Water report covering over 80 countries, provides:
* Top line production, import, export and consumption volume from 2009-2014 with forecasts to 2018
* 2013-2014 volume data by segment, flavour, key company, packaging and distribution (on-/off-premise), with 2015 forecasts
* Details of key new product launches in 2014 by company
* Overview of the competitive landscape in the Packaged Water market, with analysis of key company performance
* Insightful and valuable analysis of the drivers behind both current and emerging trends in the Packaged Water market
Reasons to Get this Report
* The Global Packaged Water report allows you to evaluate forecast projections to 2018, enhancing your understanding of the evolving trends and consumption patterns
* The report is arranged by region, with accompanying country profiles giving you a comprehensive view of current and emerging trends and opportunities to support your corporate strategic planning
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Global Packaged Water Report 2015 - New Report Published
Company: Fast Market Research, Inc.
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001