Adult Mouth Care in Argentina - New Market Report

In Argentina there are no studies providing data about adults’ oral health. The National University of Córdoba (UNC) started studying oral care with data on several countries which indicated that periodontal disease affects an average of 80% of the population in underdeveloped countries, a rate that varies with the socio-cultural characteristics. In Argentina, poverty increased since 2007 from 26% to 29% of the population in 2014, according to the Informe Sobre la Deuda Social (Social Debt Report) undertaken by the Argentine Catholic University, the most respected institution on poverty research issues.

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Competitive Landscape

Competition is concentrated between two companies, Laboratorio Cabuchi SA and Laboratorio Naf SA, which together accounted for 78% of retail value sales in 2015. Sanofi-Synthélabo de Argentina SA experienced a large decline in sales and retail value share due to import barriers – from a leading 42% retail value share in 2013 to 4% in 2015.

Industry Prospects

Despite the lack of local data on oral health in the country from which to drive policy and education, consumer’s awareness of adult mouth care is rising – yet sales of related products are heavily influenced by the local business cycle, as the category has large income elasticity of demand. Adult mouth care is expected to register a negative retail value CAGR of 1% (constant 2015 prices) over the forecast period, ramping up from 2018 onwards.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Adult Mouth Care industry in Argentina with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Adult Mouth Care industry in Argentina, our research will save you time and money while empowering you to make informed, profitable decisions.

The Adult Mouth Care in Argentina market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Adult Mouth Care in Argentina?
* What are the major brands in Argentina?
* What is the market size of Adult Mouth Care in Argentina?
* What are the major brands in Argentina?
* Is dental care valued in Argentina?

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