New Report Available: Sports Nutrition in Venezuela

From: Fast Market Research, Inc.
Published: Mon Dec 14 2015

Despite product shortages, price increases above the rate of inflation allowed sports nutrition to only record constant value loss of -1% from 2014 to 2015. Nevertheless, such price movements affected demand, since products became out of reach for many households. For instance, a 30-cap container of GNC’s L-carnitine was priced well over BsF1,000, which was at least 3-times the average daily wage in 2015.

Competitive Landscape

GNC remains the dominant brand with an 80% share of retail value sales in 2015; it benefits from low competition. General Nutrition Centers operates a store network with outlets placed in the most visited shopping centres. Most GNC sales come from sports nutrition although it offers other product lines, such as vitamins and dietary supplements and weight management.

Industry Prospects

Import restrictions are expected to remain in force; therefore, players will continue to find it hard to guarantee product availability. Since the business context is likely to be more restrictive over the forecast period, sports nutrition is set to see a weaker value CAGR at constant 2015 prices compared with the review period. Less restrictive price controls on sports nutrition compared with other consumer health categories will allow it to increase prices above the rate of inflation. Nevertheless, price increases are predicted to be moderate as a strategy to maintain the affordability of products for the consumer base.

Full Report Details at

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Sports Nutrition industry in Venezuela with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Sports Nutrition industry in Venezuela, our research will save you time and money while empowering you to make informed, profitable decisions.

The Sports Nutrition in Venezuela market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Sports Nutrition in Venezuela?
* What are the major brands in Venezuela?
* What is the market size of Sports Nutrition in Venezuela?
* What are the major brands in Venezuela?
* Do consumers prefer powders, tablets, or RTD?

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