Value growth in weight management slowed down during 2015, although strong positive growth was still recorded in the category as the high levels of image consciousness among consumers in Hong Kong, especially among women, continued to support the overall performance of weight management. That said, the competition that the category faces from professional slimming salons continued to increase in 2015 as consumers turned to the methods undertaken by these salons due to their reputation for producing dramatic results.
Competitive Landscape
Herbalife International of Hong Kong Ltd led weight management with a 36% value share in 2015, which represents a slight increase from 2014. The player’s strong distribution network continued to benefit its performance in 2015 as more consumers purchased its meal replacement products due to their perceived effectiveness. Furthermore, the company invested in strong marketing campaigns through various media in order to reinforce consumer awareness of its brand and products.
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Industry Prospects
Value growth in weight management is expected to slow down considerably over the forecast period. The image consciousness of Hong Kong consumers is set to continue supporting the performance of weight management, although younger consumers are likely to start turning to physical exercise as a healthier alternative to losing weight. This is also set to be driven by the growing health consciousness of Hong Kong’s consumers, which is set to see them become more cautious about taking weight management products for fear of the sometimes intrusive effects of these products on their bodies and physical systems.
Report Overview
Discover the latest market trends and uncover sources of future market growth for the Weight Management industry in Hong Kong, China with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Weight Management industry in Hong Kong, China, our research will save you time and money while empowering you to make informed, profitable decisions.
The Weight Management in Hong Kong, China market research report includes:
* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
* What is the market size of Weight Management in Hong Kong, China?
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Market Report, "Weight Management in Hong Kong, China", published
Company: Fast Market Research, Inc.
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001