Computers and Peripherals in Saudi Arabia - New Report Available

As consumer preferences shifted towards mobility and ease of accessibility, tablets grew in 2015 and recorded higher retail volume demand than laptops and desktops. Tablets provides consumers with more convenience as these products are lighter, and easier to carry around. Many consumers also prefer convertible tablets, which combine features of both tablets and laptops.

Competitive Landscape

Samsung led computer and peripherals in 2015 with a 21% retail volume share, followed by Apple with a 16% share. Hewlett-Packard ranked third with a 13% share.

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Industry Prospects

Tablets is expected to record the highest retail volume growth over the forecast period, and continue to see higher sales than the laptops and desktops categories, due to the ongoing shift of consumer preferences to mobility and devices that are easy to carry around.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Computers and Peripherals industry in Saudi Arabia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Computers and Peripherals industry in Saudi Arabia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Computers and Peripherals in Saudi Arabia market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Computers and Peripherals in Saudi Arabia?
* What are the major brands in Saudi Arabia?
* How did netbooks fare vs. traditional laptops?
* What is the forecasted growth for portable computers like Apple’s iPad?
* What companies are planning to introduce competitors to the iPad?
* What companies are planning to introduce competitors to the iPad?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

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