Newly released market study: Pet Products in Finland

Based on provisional 2015 estimates, pet products can expect another successful year with a steady, dynamic value growth of 7% reaching value sales of €84 million. Pet owners increasingly invest in their family members by offering them special diets, products and services. The concern over animals’ wellbeing is likely to intensify even more.

Competitive Landscape

Based on provisional 2015 estimates, the competitive landscape within pet products will continue to be led by Best Friend Group. Despite the decline in turnover during 2013-2014, the company continues to have a strong foothold in pet products thanks to its comprehensive and well-known portfolio of products along with superior distribution network. In 2014 the company led value sales with 29% share of the total pet product market.

Full Report Details at
- http://www.fastmr.com/prod/1082648_pet_products_finland.aspx?afid=301

Industry Prospects

Pet products in Finland are expected to continue a dynamic growth over the forecast period, posting a value CAGR of 5% at constant 2015 prices. The growth will stem from the trends of humanisation and premiumisation that will increase the interest in such products as pet dietary supplements or healthcare products. Pet owners want to pamper their pets and are willing to invest in premium products to ensure their pets’ good health.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Pet Products industry in Finland with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Pet Products industry in Finland, our research will save you time and money while empowering you to make informed, profitable decisions.

The Pet Products in Finland market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic values, company and brand market shares
* Five year forecasts of market trends and market growth  
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Pet Products in Finland?
* What are the major brands in Finland?
* What are the key product launches?
* How have worming and flea product fared against other products within pet healthcare?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

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