Mobile Phones in Taiwan: New research report available at Fast Market Research

From: Fast Market Research, Inc.
Published: Mon Jan 18 2016

Smartphones was the fastest growing category and continued to develop at a rapid pace in 2015. Feature phones experienced a steep decline in retail volume sales - at 53% this was a weaker performance than the previous year. Smartphones accounted for 96% of mobile phone unit volume sales in 2015.

Competitive Landscape

Nokia Group continued to lead feature phone sales in unit volume terms in 2015 with a 53% volume share, albeit declining. South Korean manufacturers, Samsung Electronics and LG Electronics, were in second and third places, respectively. Inexpensive brands are notably undermining the position of leading players and contributing to a more fragmented category.

Full Report Details at

Industry Prospects

Growth in mobile phone unit volume sales is expected to slow, with an anticipated CAGR of 1% over the forecast period compared to the strong CAGR of 8% over the review period. This is due to Taiwan’s already very high smartphone penetration rate, and to consumers increasingly viewing some new model features as not an essential reason to upgrade.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Mobile Phones industry in Taiwan with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Mobile Phones industry in Taiwan, our research will save you time and money while empowering you to make informed, profitable decisions.

The Mobile Phones in Taiwan market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Mobile Phones in Taiwan?
* What are the major brands in Taiwan?
* What is the growth rate for Mobile Phones in country?
* How many 3G mobile phones were sold last year?
* How will the introduction of 4G mobile phones impact the mobile phone market?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

About Fast Market Research

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You may also be interested in these related reports:

- Mobile Phones: North America (NAFTA) Industry Guide
- Mobile Phones in Spain
- Mobile Phones in the Netherlands
- Mobile Phones in Australia
- Mobile Phones in India

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Contact Name: Bill Thompson
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