"Homeshopping in Switzerland" Published

Homeshopping continued to suffer from the increasing popularity of internet retailing in 2015. Homeshopping value sales continued on the negative trend for the review period. Conventional homeshopping continued to lose value share to internet retailing as consumers increasingly searched for products online due to the wider range of alternatives and bargains available. The continued launch of online platforms by homeshopping retailers is evidence that the homeshopping format in Switzerland is increasingly shifting towards internet retailing.

Competitive Landscape

Robert Klingel, which owns Veillon, was the leading homeshopping company in Switzerland in 2015. Veillon offers well-known international apparel brands in addition to a wide range of footwear, accessories, jewellery and homewares. Bertelsmann, a specialist in media products, ranked second. The retailer remained highly popular in Switzerland thanks to its media, services and education offering. The TV homeshopping channel HSE24 was in third position and benefited from its entertaining, service-oriented programmes.

Full Report Details at
- http://www.fastmr.com/prod/1113555_homeshopping_switzerland.aspx?afid=301

Industry Prospects

Homeshopping is expected to continue to post declining value sales over the forecast period. This is set to be due to the accelerating shift away from telephone and catalogue homeshopping formats towards internet retailing as retailers reframe their business strategies in order to comply with technological advances.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Homeshopping industry in Switzerland with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Homeshopping industry in Switzerland, our research will save you time and money while empowering you to make informed, profitable decisions.

The Homeshopping in Switzerland market research report includes:

* Analysis of key supply-side and demand trends
* Detailed market shares for international and locally-based retailers
* Historic values, company and brand market shares
* Five year forecasts of market trends and market growth  
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* Who are the leading retailers in Switzerland?
* What products continue to sell well through the homeshopping channel?
* How is the homeshopping channel being affected by the growth of internet retailing?

Reasons to Get this Report

* Gain competitive intelligence about market leaders

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