Colombia Retail Report Q1 2016 - New Market Report

With the fourth largest economy in Latin America, measured by GDP, Colombia's retail sector presents many opportunities for international and domestic retailers, as well as investors.

Years of economically sound policy have lowered barriers to entry for international firms, and sustained economic growth has brought lower unemployment rates and higher levels of affluence for a significant portion of the population. However, lingering poverty levels, a deficient physical and transportation infrastructure, and the slow rate of non-cash payment integration into the economy continue to remain a hindrance to achieving full economic growth potential. Nevertheless, significant opportunities remain. In particular, the continuing fall of the informal sector's market share and the continuing rise of e-commerce and online retail should provide meaningful incentive for further investment and expansion .

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The Colombian economy is set for a sharp slowdown in the coming quarters, as the country struggles in the face of weaker trade dynamics and slowing household spending. Indeed, after real GDP growth of 4.6% in 2014, we forecast only a 2.9% expansion in 2015. Moreover, we expect real GDP growth will remain weak over the coming five years, averaging 3.3% compared to 4.8% in the past half decade, as the impact of weaker oil prices and falling crude production continue to temper the country's economic outlook. This will weigh on the retail sector's prospects, particularly in the luxury non-essentials segments, as disposable income levels remain subdued.

The Colombia Retail Report has been researched at source and features BMI Research's independent assessment and forecasts for the retail sector. The report examines key drivers of retail sales growth and future prospects, including consumer spending and private sector investment.

BMI's Colombia Retail Report also examines the level of development and potential for growth of the retail sector, the commercial initiatives of major players, changing consumer demographics that influence demand and the regulatory environment. Key sub-sectors include mass grocery retail, autos, over-the-counter pharmaceuticals, computers and consumer electronics.

Key Benefits

* Benchmark BMI's independent retail industry forecasts for Colombia to test other views - a key input for successful budgeting and strategic business planning in the Colombian retail market.
* Target business opportunities and risks in Colombia through our reviews of latest industry trends, regulatory changes and major deals, projects and investments.

Coverage

BMI Industry View

Summary of BMI’s key forecasts and industry analysis, plus a discussion of major industry developments and a snapshot of key short-term demand-driving macroeconomic movements.

Industry SWOT Analysis

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