Large Cooking Appliances in Russia: New research report available at Fast Market Research

From: Fast Market Research, Inc.
Published: Fri Jan 29 2016

The first wave of local currency devaluation took place in December 2014. Prices went up and Russians started to look for ways to invest their money in order not to lose it. Many consumers decided to spend their money on consumer appliances, which resulted in growing volume sales in December 2014. The second wave of local currency devaluation took place in early 2015, when volume sales started to decline. Consumers adopted a "standby" mode, afraid to spend money due to uncertainty in the region and drastically growing prices. All this led to a sharp decline in volume sales of large cooking appliances and other consumer appliances in Russia in 2015.

Competitive Landscape

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Indesit RUS OOO was the leading player of large cooking appliances with a 13% volume share in 2015. Indesit RUS also led built-in large cooking appliances with a 22% volume share. The company offers large cooking appliances at different prices in order to cover various consumer groups. Recently the company was acquired by Whirlpool Corp on a global level, which allowed Indesit RUS to obtain additional investment for further development even given the recession, while Whirlpool Corp increased its presence in Eastern Europe.

Industry Prospects

Large cooking appliances is set to record a 1% volume CAGR and reach 4,084 thousand units in 2020. The category will be driven by freestanding large cooking appliances, since built-in products will be negatively affected by the economic and construction industry slowdown. Freestanding large cooking appliances is expected to record a 2% volume CAGR during the forecast period, while built-in is set to show a marginal volume CAGR.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Large Cooking Appliances industry in Russia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Large Cooking Appliances industry in Russia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Large Cooking Appliances in Russia market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Large Cooking Appliances in Russia?

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