The homeshopping channel declined by 2% in current value terms in 2015 in Spain, falling to €541 million. Poor economic conditions and increasing competition from the growing penetration of low-cost traditional outlets played against the performance of the category in Spain.
Competitive Landscape
In 2015 Bofrost took the leading position from 3SI Groupe for the first time in the review period. The change in leadership was not so much the result of Bofrost strengthening its position in food and drink homeshopping but rather due to a decline in the performance of 3SI Groupe.
Industry Prospects
The performance of homeshopping will likely continue to suffer, with the category expected to decrease at a CAGR of 3% over the forecast period. The exodus of the Spanish population from more rural areas and small cities, where the bulk of the category’s consumer base is located, into big cities, coupled with the continuous opening of low-cost retailers will likely inhibit the performance of homeshopping over the forecast period.
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- http://www.fastmr.com/prod/1113554_homeshopping_spain.aspx?afid=301
Report Overview
Discover the latest market trends and uncover sources of future market growth for the Homeshopping industry in Spain with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Homeshopping industry in Spain, our research will save you time and money while empowering you to make informed, profitable decisions.
The Homeshopping in Spain market research report includes:
* Analysis of key supply-side and demand trends
* Detailed market shares for international and locally-based retailers
* Historic values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
* Who are the leading retailers in Spain?
* What products continue to sell well through the homeshopping channel?
* How is the homeshopping channel being affected by the growth of internet retailing?
Reasons to Get this Report
* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions
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For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156 (1.413.485.7001 Int'l)
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- Homeshopping in France
New Study: Homeshopping in Spain
Company: Fast Market Research, Inc.
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001