Direct selling in Taiwan is a well-developed channel which in 2015 continued to post healthy current value growth, albeit slower than in previous years. Direct selling players continued to grow their customer bases, with new young consumers being the key to this expansion. Overall, direct selling products are perceived by Taiwanese consumers as being of good quality and often quite different from rival products both within and outside direct selling.
Competitive Landscape
Amway Taiwan Co Ltd remained the leading player in direct selling in Taiwan in 2015 with a 16% share of value sales. Amway has a very large and established network across Taiwan. The retailer’s wide portfolio of products has helped ensure the company maintains its appeal to a broad consumer base.
Industry Prospects
Over the forecast period direct selling is expected to register a steady value CAGR of 2% at constant 2015 prices, albeit slower than the 4% average of the review period. Young adults and students are likely to continue to be the main target audiences for direct selling agents.
Full Report Details at
- http://www.fastmr.com/prod/1113414_direct_selling_taiwan.aspx?afid=301
Report Overview
Discover the latest market trends and uncover sources of future market growth for the Direct Selling industry in Taiwan with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Direct Selling industry in Taiwan, our research will save you time and money while empowering you to make informed, profitable decisions.
The Direct Selling in Taiwan market research report includes:
* Analysis of key supply-side and demand trends
* Detailed market shares for international and locally-based retailers
* Historic values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
* Who are the leading retailers in Taiwan?
* How important is direct selling in Taiwan?
* How is the direct selling channel being affected by the growth of internet retailing?
* What strategies are direct sellers employing to compete in a multi-channel environment?
Reasons to Get this Report
* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions
About Fast Market Research
Fast Market Research is a leading distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff is always available to help you find the right research to fit your requirements and your budget.
For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156 (1.413.485.7001 Int'l)
You may also be interested in these related reports:
- Direct Selling in Japan
- Direct Selling in Indonesia
- Direct Selling in South Korea
- Direct Selling in Denmark
- Direct Selling in the United Arab Emirates
New Market Research Report: Direct Selling in Taiwan
Company: Fast Market Research, Inc.
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001