New Market Research Report: Computers and Peripherals in Hong Kong, China

Computers and peripherals grew by 2% in retail volume terms in 2015. The saturation of categories such as desktops and laptops continued to drag down growth while tablets and portable computers enjoyed a more positive performance. Consumers showed greater interest in tablets with and without a detachable keyboard, for example Asus ZenPad and Asus Transformer Pad.

Competitive Landscape

Apple Inc witnessed a strong increase in volume sales in 2015 and became the leading player with a 31% volume share. The player was right at the centre of the marketplace dynamic where consumers migrated to smartphones and tablets, Apple derived the majority of its revenue from laptops and desktops. In addition, Apple consistently produces new improved laptops, tablets and desktops on a yearly basis to improve the user experience and ensure new experiences are delivered, as well as retain customer loyalty.

Full Report Details at
- http://www.fastmr.com/prod/1110440_computers_peripherals_hong.aspx?afid=301

Industry Prospects

Computers and peripherals is expected to post a retail volume CAGR of 3% over the forecast period, driven by tablets’ volume sales. Tablets will remain the most popular product over the forecast period. Tablets products are in the developmental stage of their lifecycle compared with other products which are saturated and where demand demonstrated consolidation.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Computers and Peripherals industry in Hong Kong, China with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Computers and Peripherals industry in Hong Kong, China, our research will save you time and money while empowering you to make informed, profitable decisions.

The Computers and Peripherals in Hong Kong, China market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Computers and Peripherals in Hong Kong, China?
* What are the major brands in Hong Kong, China?
* How did netbooks fare vs. traditional laptops?
* What is the forecasted growth for portable computers like Apple’s iPad?
* What companies are planning to introduce competitors to the iPad?
* What companies are planning to introduce competitors to the iPad?



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