New Market Research Report: Home and Garden Specialist Retailers in Chile

The downward trend in growth rates for the channel continued in 2015, when current value growth slowed to 3% due to the negative impact of the slowdown in Chile’s previously booming construction industry and the general slowdown in the economy. The construction industry experienced a major boom over the course of the last decade as the country’s economy outperformed many others at a global level. However, this situation ended in 2014, and many middle-income and low-income households postponed DIY projects, waiting for a return to positive economic growth and an improvement in the general outlook for the Chilean economy.

Competitive Landscape

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Sodimac SA remained the leading player in home and garden specialist retailers in 2015 with a 43% value share. The company experienced a consistent increase in its value share in the channel since 2011. The company focuses on a strategy of consistently renewing its product portfolio, introducing decor items, consumer electronics, consumer appliances, homewares and furniture.

Industry Prospects

Home improvement and gardening stores is expected to register a CAGR of 1% (constant 2015 prices) over the forecast period. Growth will be limited by the uncertainty inherent in the Chilean economy and the waning of the country’s home construction boom. In addition, rising raw materials prices could have a negative effect on growth.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Home and Garden Specialist Retailers industry in Chile with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Home and Garden Specialist Retailers industry in Chile, our research will save you time and money while empowering you to make informed, profitable decisions.

The Home and Garden Specialist Retailers in Chile market research report includes:

* Analysis of key supply-side and demand trends
* Detailed market shares for international and locally-based retailers
* Historic number of stores, selling space and values, company and brand market shares
* Five year forecasts of market trends and market growth  
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* Who are the leading Home and Garden Specialist Retailers in Chile?
* How are Home and Garden Specialist Retailers competing in a multi-channel world?
* Is the internet killing off lHome and Garden Specialist Retailers?

Reasons to Get this Report

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