Newly released market study: Irons in Egypt

From: Fast Market Research, Inc.
Published: Tue Feb 23 2016

Retail volume sales of irons increased by 2% in 2015, due to the presence of a larger percentage of other unknown imported brands, which increased the volume sales base of irons, hence affecting the volume shares of the leading manufacturers.

Competitive Landscape

National Army Factories maintained its leading position in irons in Egypt during 2015, with a 53% volume share. In addition, National Army Factories recorded a one percentage point increase in its volume share in irons in this year. El Araby Group remained in second position during 2015 with a 9% volume share, followed by Samsung Corp with a 5% share, De’Longhi with a 4% share and JAC Power Group with a 2% share.

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Industry Prospects

The share of traditional steam irons is expected to increase in Egypt over the forecast period, mainly at the expense of traditional dry irons. Traditional steam irons are set to become increasingly popular amongst newlyweds. The only potentially negative influence on this trend is set to be the relatively high unit prices charged for these products, which could prove a sticking point for many consumers if the economic conditions in Egypt do not improve substantially before the end of the forecast period.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Irons industry in Egypt with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Irons industry in Egypt, our research will save you time and money while empowering you to make informed, profitable decisions.

The Irons in Egypt market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Irons in Egypt?
* What are the major brands in Egypt?
* What is the most common cooking appliances in Egypt?
* Has there been a shift to higher unit price built-in products?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

About Fast Market Research

Fast Market Research is a leading distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff is always available to help you find the right research to fit your requirements and your budget.

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You may also be interested in these related reports:

- Irons in Singapore
- Irons in Taiwan
- Irons in Japan
- Irons in Malaysia
- Irons in Hungary

Company: Fast Market Research, Inc.
Contact Name: Bill Thompson
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