"Homeshopping in Hungary" Published

From: Fast Market Research, Inc.
Published: Tue Feb 23 2016

Customers continue to be bombarded with hundreds of offers to order via mail, or cold calls, but the channel of homeshopping continues to decline as transactions migrate to online platforms. Leading homeshopping companies tend to prefer the online platform for leads and closing the deals as distribution is faster, cheaper, more flexible, and often preferred by consumers as well.

Competitive Landscape

Studio Moderna 2000 TV-Shop Kft led homeshopping in 2015 with a 10% value share, closely followed by Telemarketing International Kft achieving a 9% value share. Both homeshopping companies were able to marginally increase their sales mostly due to intensive print and television campaigns. The store-based retailing and the option of trying products at the stores also increases the trust towards homeshopping.

Full Report Details at
- http://www.fastmr.com/prod/1113543_homeshopping_hungary.aspx?afid=301

Industry Prospects

The growing penetration and the several competitive advantages of internet retailing will be the most important factors diminishing the role of Hungarian homeshopping in the short- to long-term. The increase in printing and mailing expenses will also force homeshopping companies to move towards internet retailing, further diminishing the sales generated by traditional homeshopping.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Homeshopping industry in Hungary with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Homeshopping industry in Hungary, our research will save you time and money while empowering you to make informed, profitable decisions.

The Homeshopping in Hungary market research report includes:

* Analysis of key supply-side and demand trends
* Detailed market shares for international and locally-based retailers
* Historic values, company and brand market shares
* Five year forecasts of market trends and market growth  
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* Who are the leading retailers in Hungary?
* What products continue to sell well through the homeshopping channel?
* How is the homeshopping channel being affected by the growth of internet retailing?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

About Fast Market Research

Fast Market Research is a leading distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff is always available to help you find the right research to fit your requirements and your budget.

For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156 (1.413.485.7001 Int'l)

You may also be interested in these related reports:

- Homeshopping in Indonesia
- Homeshopping in China
- Homeshopping in the United Arab Emirates
- Homeshopping in Canada
- Homeshopping in France

Company: Fast Market Research, Inc.
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001

Visit website »