New Market Report: Colombia Consumer Electronics Report Q2 2016

Colombia 's consumer electronics market contracted sharply in 2015 in a climate of steep peso depreciation against the US dollar, and the weak outlook extends to 2016, though we do expect a slower rate of contraction as peso depreciation slows. The weak performance in 2015 and 2016 does however mean there is pent-up device demand in all three consumer electronics market segments that we expect will be unlocked and boost the spending growth rate above trend in the later years of our forecast as vendors can once again tap the first-time buyer and multiple device household demand growth in Colombia as incomes rise. Our forecast envisages a CAGR of 6.7% over 2016-2020 as a whole, with spending expected to reach USD5.64bn in 2020.

Full Report Details at
- http://www.fastmr.com/prod/1119115_colombia_consumer_electronics.aspx?afid=301

Latest Updates & Industry Developments

Computer Hardware Sales: USD953mn in 2016 to USD1.55bn in 2020, at a compound annual growth rate (CAGR) of 6.7%% in US dollar terms. After weak performance in 2015 and 2016 we believe there will be pent-up demand for PC upgrades and replacements, which, coupled with rising incomes, will drive strong growth from 2017.
AV Sales : USD1.11bn in 2016 to USD1.60bn in 2020; a CAGR of +5.0% in US dollar terms. The AV segment will not return to the high of 2014, but smart and Ultra-HD TV set upgrades will provide positive momentum 2017-2020.
Handset Sales : USD1.71bn in 2016 to USD2.49bn in 2019; a CAGR of +7.9% in US dollar terms. Relatively low smartphone penetration means significant growth engine remains for medium-term outperformance in handset spending growth.

The Colombia Consumer Electronics Report has been researched at source and features latest-available data covering both the manufacture and sale of consumer electronics products, critically analysing - and forecasting - the market dynamics affecting each sub-sector, including audio-visual, computers, mobile handsets, gaming and automotives electronics. Furthermore, the report analyses the domestic and global economic trends driving device demand and provides company rankings and competitive landscapes covering leading multinational and national consumer electronics companies and analysis of latest industry news and trends in Colombia.

BMI Research'sColombia Consumer Electronics Report provides industry professionals and strategists, sector analysts, business investors, trade associations and regulatory bodies with independent forecasts and competitive intelligence on the consumer electronics industry in Colombia.

Key Benefits
Benchmark BMI's independent consumer electronics industry forecasts for Colombia to test other views - a key input for successful budgeting and strategic business planning in the Colombian consumer electronics market.
Target business opportunities and risks in Colombia through our reviews of latest industry trends and major deals, projects and investments.
Exploit the latest competitive intelligence with company SWOT analyses.

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