New Market Report: Weight Management in Algeria

Weight management recorded another strong performance in Algeria during 2015 with a current value growth rate of 15%. Beauty standards in the country, particularly among urban women, are changing due to the increasing influence of Western standards of slimmer figures, and this increasingly impacts on the demand for weight loss products.

Competitive Landscape

The French laboratory Les 3 Chênes was the leading player in weight management in Algeria during 2015 with a 17% value share. The company is present exclusively through imported weight loss supplements, where it offers the top selling brand Mincir 1618. However, the categories leading player is facing tougher competition from second-placed Magpharm Laboratoires with a 16% value share. Magpharm is a domestic player which imports and distributes brands including Phytness Duo and Phytness Turbo, each of which is position in other slimming products. The company has been expanding its presence with other brands such as the Elimin Intense and Minceur Cellislim range, which offer more affordable products with strong distribution and marketing. Furthermore, these products also benefit from a consistent presence in online health and beauty forums and newspaper and magazine articles.

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Industry Prospects

Weight management is expected to increase in value at a CAGR of 10% over the forecast period and this solid performance is set to be the result of the anticipated expansion of imported brands and the dominant position of premium products in the category. Furthermore, health and beauty awareness is growing among Algeria’s urban consumers, particularly women, who are increasingly influenced by slim beauty ideals, which is making them more willing to purchase all types of weight loss supplements to help them reach their weight loss goals more quickly.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Weight Management industry in Algeria with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Weight Management industry in Algeria, our research will save you time and money while empowering you to make informed, profitable decisions.

The Weight Management in Algeria market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country



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