Just Published: "Bleach in Vietnam"

From: Fast Market Research, Inc.
Published: Tue Mar 08 2016

Detergents is amongst the most lucrative home care categories, in which most manufacturers have been trying very hard to fight for a bigger market pie, resulting in fierce competition in terms of continuous improvements in product quality. During the review period, detergents’ washing and bleaching power has been advancing significantly, which caused bleach to become less necessary for many consumers. Most customers resorted to bleach only when they had to deal with really stubborn stains.

Competitive Landscape

My Hao Cosmetics led the category in 2015 with 53% retail value share. The company’s perennial prestige helped it preserve the leading position. Additionally, the market landscape of bleach is not as competitive as other major home care categories with no known presence of giant corporations such as Unilever Vietnam and Procter & Gamble, which made it so much easier for My Hao Cosmetics to maintain its dominance on the market.

Full Report Details at
- http://www.fastmr.com/prod/1126933_bleach_vietnam.aspx?afid=301

Industry Prospects

Detergents’ dominance is expected to continue imposing negative effects on bleach’s forecast performance. Specifically, volume growth will see a prospective declining trend with a forecast volume CAGR of only around 3%.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Bleach industry in Vietnam with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Bleach industry in Vietnam, our research will save you time and money while empowering you to make informed, profitable decisions.

The Bleach in Vietnam market research report includes:

* Analysis of key supply-side and demand trends
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Bleach in Vietnam?
* What are the major brands in Vietnam?
* How did bleach sales perform during the economic downturn?
* What are the major applications of bleach in Vietnam?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

About Fast Market Research

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You may also be interested in these related reports:

- Bleach in the US
- Bleach in Bulgaria
- Bleach in Thailand
- Bleach in Canada
- Bleach in Morocco

Company: Fast Market Research, Inc.
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001

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