"Grocery Retailers in Azerbaijan" Published

Towards the end of the review period, the competition among leading grocery retailers intensified. Key chained grocery retailers opened new outlets, mainly modern formats, improved the quality of their services, widened product selections and developed loyalty programmes to drive value sales growth in 2015.

Competitive Landscape

Azeri Retail MMC led grocery retailing with a 4% retail value share in 2015. The company owns the Araz, Fresco and Sebet supermarket chains. Azeri Retail operated the highest number of outlets in supermarkets, which facilitated its leading position in value sales terms. The company also enjoyed high levels of consumer trust and awareness, stemming from its established position within modern grocery retailing in Azerbaijan. In 2015, Azeri Retail increased its network from 35 to 40 outlets. In this way, the retailer took advantage of the shift in consumer preference towards convenience by increasing its penetration in smaller streets and districts of Baku.

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Industry Prospects

The key trends in the forecast period are expected to be: the faster development of modern grocery retailers, compared with traditional grocery retailers; further consolidation of the competitive landscape; the penetration of the regions by leading retail chains; improved services; convenience; and more intense price competition. These trends are predicted to endure for at least 3-4 years, and likely more than five years, due to the underdevelopment of grocery retailing in Azerbaijan. Thus, there remains room for further development and growth.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Grocery Retailers industry in Azerbaijan with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Grocery Retailers industry in Azerbaijan, our research will save you time and money while empowering you to make informed, profitable decisions.

The Grocery Retailers in Azerbaijan market research report includes:

* Analysis of key supply-side and demand trends
* Detailed market shares for international and locally-based retailers
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* How is grocery retailing performing in Azerbaijan?
* Are consumers switching towards more convenient grocery channels?

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