Just Published: "Laundry Care in Singapore"

From: Fast Market Research, Inc.
Published: Thu Mar 10 2016

Among all the categories in the home care market, laundry care is the category that consumers use the most frequently. Hence, consumers are willing to spend on additional products that give added benefits such as fabric softeners. The fabric softeners category records the highest volume growth in laundry care as consumers value the softness and fragrance the products give.

Competitive Landscape

Procter & Gamble led sales with a 23% value share in 2015. Its presence over many formats in laundry care has helped it to achieve its category leader position. In the largest contributing format in laundry care, liquid detergents, Procter & Gamble has been able to lead sales. Its Dynamo brand has long been established in Singapore and has a group of loyal supporters.

Industry Prospects

Laundry care is expected to achieve some growth in both value and volume terms in the forecast period. However, as laundry care products such as liquid detergents are increasingly available in concentrated formulas, volume growth will slow down in the forecast period as compared with 2015.

Full Report Details at
- http://www.fastmr.com/prod/1127092_laundry_care_singapore.aspx?afid=301

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Laundry Care industry in Singapore with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Laundry Care industry in Singapore, our research will save you time and money while empowering you to make informed, profitable decisions.

The Laundry Care in Singapore market research report includes:

* Analysis of key supply-side and demand trends
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Laundry Care in Singapore?
* What are the major brands in Singapore?
* What is the performance of concentrated liquid detergents?
* What are the main new products developments in the laundry aids area?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

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You may also be interested in these related reports:

- Laundry Care in Turkey
- Laundry Care in Japan
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- Laundry Care in Ireland
- Laundry Care in Austria

Company: Fast Market Research, Inc.
Contact Name: Bill Thompson
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Contact Phone: 1-413-485-7001

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