Grocery Retailers in Malaysia: New research report available at Fast Market Research

Grocery retailers record slightly slower current value growth during 2015 than in 2014. Although essential and basic needs continue to support category performance, soft economic conditions in Malaysia, due to unstable politic conditions and the declining value of the Malaysian ringgit, further affected consumer confidence and spending in 2015. In response, grocery retailers organised price reduction activities, in order to stimulate demand amongst consumers.

Competitive Landscape

GCH Retail (M) Sdn Bhd is the leading grocery retailer in Malaysia, accounting for a retail value sales share of 10% in 2015. With a strong management and marketing team across Giant supermarkets and hypermarkets, and Cold Storage supermarkets, the player successfully enjoys a significant base of loyal consumers in Malaysia. Giant is established as the top brand in retailing in the country, due to offering the lowest-priced products and its aggressive weekly promotions, which help in luring consumers away from competing players.

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- http://www.fastmr.com/prod/1127836_grocery_retailers_malaysia.aspx?afid=301

Industry Prospects

Sales of grocery retailers are expected to grow at a CAGR of 1% at constant 2015 prices over the forecast period. The channel will see ongoing positive growth, helped by the fact that grocery products are a basic need for all consumers. Modern grocery retailers is expected to continue to see more dynamic retail value sales growth than traditional grocery retailers, due to the convenient one-stop shopping experience the channel offers, the wide range of products carried by outlets, low prices, and the 24/7 opening hours of conveniences stores.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Grocery Retailers industry in Malaysia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Grocery Retailers industry in Malaysia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Grocery Retailers in Malaysia market research report includes:

* Analysis of key supply-side and demand trends
* Detailed market shares for international and locally-based retailers
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* How is grocery retailing performing in Malaysia?
* Are consumers switching towards more convenient grocery channels?

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