New Beverages market report from Euromonitor International: "Carbonates in Uzbekistan"
[ClickPress, Tue Mar 22 2016] Carbonates are among the most popular drinks among Uzbek consumers, with cola-carbonates proving particularly in demand. Volume sales of cola-carbonates increased only very negligibly in 2014 due to the suspended production of Coca-Cola by Coca-Cola Bottlers Uzbekistan (due to corruption investigation), with the company’s drinks disappearing from stores. Coca Cola Bottlers resumed production only in mid-August 2014. Since then, the company has operated successfully, with its products appearing on the market for a much lower price. As a result, in 2015 consumers could purchase their favourite drinks for about 50% cheaper than in 2014. Moreover, there was no shortage of supply, with sales of carbonates thus growing strongly in 2015.
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Coca-Cola Bottlers Uzbekistan took the lead in retail value and volume sales terms in 2015, recording respective sales shares of 40% and 30% as a result of the popularity of its Coca-Cola (24% of value sales), Fanta (9%) and Sprite (5%) brands. The company outperformed Tashkent International Beverages MChJ, which ranked second with a value share of 25% and volume share of 20% thanks to the popularity of its Pepsi (19% of value sales) and Mirinda (7%) brands. The company led sales in 2014 as a result of the suspension of production by Coca-Cola Bottlers Uzbekistan until August 2014. However, there was no suspension of manufacturing in 2015, with the latter returning to first position.
Carbonates sales are expected to grow at a slower pace than during the review period. Increasing health concerns mean some people are shifting from carbonates to bottled water or juice. However, carbonates will remain attractive for many consumers. Moreover, the introduction of new brands and packaging innovations will also contribute to sales growth over the forecast period.
Discover the latest market trends and uncover sources of future market growth for the Carbonates industry in Uzbekistan with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Carbonates industry in Uzbekistan, our research will save you time and money while empowering you to make informed, profitable decisions.
The Carbonates in Uzbekistan market research report includes:
* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country
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