Market Report, "Tea in Peru", published

Healthy products are experiencing a rapid growth whilst carbonates and artificial juices are decreasing their expansion; therefore tea was having a positive performance over the review period.

Competitive Landscape

In 2015 Industrias Oro Verde with its brand Herbi was the leading company, accounting for 29% retail value share, followed by Herbalife accounting for 26% retail value share. Herbi is one of the most preferred brands of tea in Peru; consumers trust its products and are used to the format in which they are sold, tea bags in folding carton packages. Herbalife sells a blend of teas under slimming tea is that is well known in the market; however, it has a high price.

Industry Prospects

On the forecast period the category is expected to continue its growth, and the off-trade channel will record a CAGR of 2% in volume and 6% in retail value sales. Healthier products are expected to perform better, and traditional alternatives are expected to grow more slowly.

Full Report Details at
- http://www.fastmr.com/prod/1127413_tea_peru.aspx?afid=301

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Tea industry in Peru with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Tea industry in Peru, our research will save you time and money while empowering you to make informed, profitable decisions.

The Tea in Peru market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions suchas:

* What is the market size of Tea in Peru?
* What are the major brands in Peru?
* Is loose leaf tea available in Peru?
* Is there a shift from unpackaged to packaged tea in Peru?
* Is there a market for tea pods in Peru?
* What is the market size for different tea flavors (green tea, black tea, herbal tea, etc.) in Peru?
* How are market trends changing in flavours/types for fruit/herbal and other tea?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

About Fast Market Research

Fast Market Research is a leading distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff is always available to help you find the right research to fit your requirements and your budget.

For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156 (1.413.485.7001 Int'l)

You may also be interested in these related reports:

- Tea Markets in the World to 2019 - Market Size, Development, and Forecasts
- RTD Tea in Iran
- Green Tea Market: Vendor Landscape, Strategies, and Forecast 2015-2019
- Tea Markets in Africa to 2019 - Market Size, Development, and Forecasts
- Tea Markets in Europe to 2019 - Market Size, Development, and Forecasts