Brazil Retail Report Q2 2016 - New Market Research Report

Non-essential spending will be dampened through 2016 as a result of deteriorating labour and economic markets, rising inflation and reduced access to consumer credit. Despite this, the country continues to represent the strongest investment market in the region, with strong rewards and a moderate risk profile. Future growth past 2016 will continue to be driven by the large and highly urbanised market size, high levels of household spending and ongoing long-term economic development in the country

Key Views & Developments

Between 2016 and 2020, total household spending is forecast to increase by 23.4% and reach USD 1,485bn.

The total number of households has increased to 57.6mn in 2016, recording 0.9% year-on-year growth. By 2020, we expect the household number to reach 60.5mn.

Around 19.5mn or 33% of the total households will be in the USD10,000-plus income bracket by the end of 2020.

US-based cosmetics firm Coty is set to acquire the beauty care unit of Brazil-based health and hygiene company Hypermarcas for approximately USD1bn.

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Brazilian food producer BRF is to establish a new facility in Seropedica, west of Rio de Janeiro, to enhance its domestic production. The company will invest around BRL180mn (USD46.5mn) on the construction of the facility.

Inflation figures at the limit of the government's target range of 6.51% are likely to encourage promotional spending and eat into retailer margins.

Grupo Zaffari, the Brazilian retailer, has announced expansion plans despite a poor economic climate and plans to add additional stores to the Rio Grande do Sol and Sao Paulo markets in 2016.

The Brazil Retail Report has been researched at source and features BMI Research's independent assessment and forecasts for the retail sector. The report examines key drivers of retail sales growth and future prospects, including consumer spending and private sector investment.

BMI's Brazil Retail Report also examines the level of development and potential for growth of the retail sector, the commercial initiatives of major players, changing consumer demographics that influence demand and the regulatory environment. Key sub-sectors include mass grocery retail, autos, over-the-counter pharmaceuticals, computers and consumer electronics.

Key Benefits
Benchmark BMI's independent retail industry forecasts for Brazil to test other views - a key input for successful budgeting and strategic business planning in the Brazilian retail market.
Target business opportunities and risks in Brazil through our reviews of latest industry trends, regulatory changes and major deals, projects and investments.

Coverage

BMI Industry View

Summary of BMI’s key forecasts and industry analysis, plus a discussion of major industry developments and a snapshot of key short-term demand-driving macroeconomic movements.

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