New Market Research Report: Carbonates in Macedonia

Carbonates saw 1% off-trade current value growth and stagnant off-trade volume growth, reaching MKD3.6 billion and 75 million litres respectively in 2015. The growth of carbonates remained stable in both off-trade and on-trade channels, although there was a slowdown in off-trade current value terms due to the slower growth of cola carbonates and mixers because of its slower volume growth.

Competitive Landscape

In 2015, Pivara Skopje leads carbonates in Macedonia with a 26% volume share and a 29% value share with its rich and diverse portfolio including The Coca-Cola Co brands. It is followed by Prilepska Pivarnica ad and Kozhuvchanka, which share second and third position with a 12% value share each. Kozhuvchanka is second in volume terms with an 18% volume share due to its manufactured under licence Sinalco brand.

Industry Prospects

Over the forecast period, off-trade value and volume sales of carbonates are expected to increase to reach a value CAGR of 3% at constant 2015 prices and a 2% volume CAGR respectively, reaching off-trade value sales of MKD4.1 billion and off-trade volume sales of 83 million litres respectively by 2020. Permanent innovation and the availability of new cola and non-cola carbonates brands and products will be the main engines of growth over the forecast period.

Full Report Details at
- http://www.fastmr.com/prod/1133430_carbonates_macedonia.aspx?afid=301

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Carbonates industry in Macedonia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Carbonates industry in Macedonia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Carbonates in Macedonia market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth  
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Carbonates in Macedonia?
* What are the major brands in Macedonia?
* Who are the key consumers of carbonates in Macedonia?
* How do premium vs. standard vs. economy brands compete for sales and market share?
* How does the sales performance of domestic manufacturers compare to international brands/manufacturers?

Reasons to Get this Report

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