"Health and Wellness in Italy" Published

The Italian economy struggled during the review period, with this resulting in declining real disposable income levels and high unemployment. The situation was further exacerbated for many consumers by strong income disparity, with many households thus facing financial struggles. With many consumers cutting back on spending where possible, current value sales growth was sluggish for health and wellness during the review period, with volume decline and unit price erosion impacting many areas.

Euromonitor International's Health and Wellness in Italy report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2011-2015, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2020 illustrate how the market is set to change.

Full Report Details at
- http://www.fastmr.com/prod/1152748_health_wellness_italy.aspx?afid=301

Product coverage:Health and Wellness by Category, Health and Wellness by Prime Positioning, Health and Wellness by Type.

Data coverage:market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get this Report

* Get a detailed picture of the Health and Wellness market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

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