Just Published: "RSA Group Profile"

From: Fast Market Research, Inc.
Published: Fri Apr 22 2016

RSA is a global insurer operating in over 40 countries and is one of the top 10 insurers in the UK, providing both commercial and personal lines insurance. This profile offers a review of the company, its business structure and strategy, its financial performance, and a SWOT analysis.

Key Findings

* RSA is withdrawing from unattractive areas of the personal motor market due to poor performance.
* It has ceased trading with the echoice product in the aggregator market and recently ended a five-year partnership with Ford.
* RSA is focusing on enhancing its presence in digital technology to ensure smooth service for customers across all channels.
* RSA is making investments to improve customers' online experience and is focusing on digital distribution.
* The insurer is enhancing its expertise in new areas such as digital and Telematics Centres of Excellence.

This profile provides a comprehensive review of RSA and its UK business. This includes its structure, its performance in both the commercial and personal lines market, as well as its marketing and distribution strategy.

Full Report Details at
- http://www.fastmr.com/prod/1152033_rsa_group.aspx?afid=301

Key questions answered include:

* What are RSA's brands within the group?
* What are RSA's strengths and weaknesses?
* What opportunities and challenges does the company face going forward?

Reasons to Get this Report

* Learn about RSA's organizational structure and its core business segments.
* Gain insight into RSA's underwriting strategy and co-insurers.
* Understand the group's advertising strategy.

Companies Mentioned in this Report: RSA, More Than, Oak Underwriting, echoice

About Fast Market Research

Fast Market Research is a leading distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff is always available to help you find the right research to fit your requirements and your budget.

For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156 (1.413.485.7001 Int'l)

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Contact Name: Bill Thompson
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