New market study, "Romania Retail Report Q3 2016", has been published

From: Fast Market Research, Inc.
Published: Wed Jun 15 2016

The key indicators for Romania's retail market all reflect positive growth trends over the forecast period, with rapid economic expansion in the country supporting steady gains in average household income rates which in turn will stimulate higher rates of spending in a number of retail sectors. Despite this positive growth, we do note that income levels remain well below the averages seen in developed Western Europe markets, which will undermine the potential for growth in non-essential sec tors. There is also some longer- term risk from the high rate of emigration which is resulting in the shrinkage of the Romanian population and therefore potential consumer market - though this trend is somewhat offset by gains in urbanisation and income levels.

Key Views And Developments

Romania is expected to record the second fastest GDP growth among the EU states over the medium term, expanding by close to 4% annually between 2016 and 2020. Along with improving labour market conditions and increases to national minimum wages levels and public sector pay, this will drive steady gains in average household income rates.

Full Report Details at

Private consumption is one of the key drivers of domestic economic growth. We are currently forecasting a healthy increase in household spending in Romania, from USD46bn in 2016 to USD67bn in 2020.

The Romanian retail sector continues to attract investment. Polish investment fund Enterprise Investors has acquired the toy store retailer Noriel which has a presence in 27 cities via close to 50 stores. Enterprise Investors will reportedly invest EUR2mn in the development of the chain.

A number of international retailers are expanding their presence in Romania. Swedish fashion retailer COS is due to open its first store in Romania, located in Bucharest. US watch and accessory retailer Fossil is also opening a store in Bucharest, due to be located in the AFI Palace Cotroceni mall.

The Romania Retail Report has been researched at source and features BMI Research's independent assessment and forecasts for the retail sector. The report examines key drivers of retail sales growth and future prospects, including consumer spending and private sector investment.

BMI's Romania Retail Report also examines the level of development and potential for growth of the retail sector, the commercial initiatives of major players, changing consumer demographics that influence demand and the regulatory environment. Key sub-sectors include mass grocery retail, autos, over-the-counter pharmaceuticals, computers and consumer electronics.

Key Benefits
Benchmark BMI's independent retail industry forecasts for Romania to test other views - a key input for successful budgeting and strategic business planning in the Romanian retail market.

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Company: Fast Market Research, Inc.
Contact Name: Bill Thompson
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