Colombia Consumer Electronics Report Q3 2016 - New Market Report

From: Fast Market Research, Inc.
Published: Thu Jun 16 2016

We forecast Colombian consumer electronics spending will increase at a CAGR of 10.6% over 2016-2020, with spending expected to reach USD5.6bn in 2020. This follows a sharp contraction in 2015 , when steep peso depreciation against the US dollar hit affordability and demand for imported devices. We expect a further contraction in 2016, but from 2017 the market is expected to move to a strong growth trajectory as purchasing power growth resumes, allowing vendors to once again tap the first-time buyer and multiple device household demand growth, with an added boost from pent-up demand in all three consumer electronics after deferred purchases in 2015 and 2016.

Full Report Details at

Latest Updates & Industry Developments

Computer Hardware Sales: USD953.0mn in 2016 to USD1.5bn in 2020, at a compound annual growth rate (CAGR) of 12.8% in US dollar terms. There will be pent-up demand for PC upgrades and replacements by 2017, which coupled with rising incomes, will drive strong growth from 2017.

AV Sales : USD1.1bn in 2016 to USD1.6bn in 2020, a CAGR of 9.7% in US dollar terms. The AV segment turned down sharply in 2015 but with flat-panel upgrade potential still existing due to low penetration the market will return to strong growth from 2017-2020.

Handset Sales : USD1.7bn in 2016 to USD2.5bn in 2019, a CAGR of 9.8% in US dollar terms. Relatively low smartphone penetration means significant growth engine remains for medium-term outperformance in handset spending growth.

The Colombia Consumer Electronics Report has been researched at source and features latest-available data covering both the manufacture and sale of consumer electronics products, critically analysing - and forecasting - the market dynamics affecting each sub-sector, including audio-visual, computers, mobile handsets, gaming and automotives electronics. Furthermore, the report analyses the domestic and global economic trends driving device demand and provides company rankings and competitive landscapes covering leading multinational and national consumer electronics companies and analysis of latest industry news and trends in Colombia.

BMI Research'sColombia Consumer Electronics Report provides industry professionals and strategists, sector analysts, business investors, trade associations and regulatory bodies with independent forecasts and competitive intelligence on the consumer electronics industry in Colombia.

Key Benefits
Benchmark BMI's independent consumer electronics industry forecasts for Colombia to test other views - a key input for successful budgeting and strategic business planning in the Colombian consumer electronics market.
Target business opportunities and risks in Colombia through our reviews of latest industry trends and major deals, projects and investments.
Exploit the latest competitive intelligence with company SWOT analyses.


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