Zenparent parenting platform goes regional with Hindi

From: Venture Factory
Published: Thu Nov 03 2016

Zenparent, a leader in online solutions for first time parents, have launched their Hindi platform to further strengthen their presence in India. This is an industry first as no other online parenting solution company offers Hindi proactive advisory in the country.
The regional service includes a live twice a week advisory for pregnant mothers where experts talk about physical and emotional changes, nutrition & wellness, Do's and Don'ts for the baby and child, exercise routines, etc. The service is expected to reach over 100 Lac mothers set across the states of New Delhi, Punjab, Haryana, UP, MP, Rajasthan, Maharashtra, Jharkhand, and Bihar in the Hindi speaking belt.
Adds Sumit Dhar, CEO of Zenparent commenting on the launch, "Zenparent has been growing at a fast pace ever since its launch and has been impacting more mothers meaningfully in a short span of time. Our readership crossed 2M this month and is growing at over 30% Month-on-month. We recognized the need for launching a Hindi service early in our formative days and it was only a matter of time before we finally released it. The brand new Hindi service will include a host of services for mothers to be including an Advisory, a community chat service for mother to mother and mother to expert and finally various complementing deals inspired by child parenting and mothers. "
About Zenparent
Zen parent is an advisory service for mothers. It is a subscription based service, where mothers sign up and receive advice based on scientifically inspired counsel. It is currently one among the top 2 parenting platform for Indian families.
ZenParent is considered the leader when it comes to pure play advisory, where mothers receive advice, community support and the best in class deals. The idea behind ZenParent is to make a genuine impact on the lives of mothers, who are normally pressed for time and are also typically in turmoil as to what genuine parenting advice is and what is biased.
ZenParent is the only company in its segment which is closer to break even and has a higher brand engagement than any of its competitors.
Some of its milestones include:
• 8 Million+ reach to mothers
• 2Million+ in Monthly Traffic
• Undisputed No.1 in Advisory
• Revenue/ Traffic 40% higher than other women focussed media properties.
• More bilingual (Hindi & English) retention than any of its competitors
• Deep Content Consumption-200% Higher Avg time/ page
Company: Venture Factory
Contact Name: santosh1928
Contact Email: santosh@starsquaredpr.com
Contact Phone: 8095334774

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