Tire 3 players are witnessing significant growth accounting 40-50% revenue share in the plastic tray market. Innovative and new product launches, developing cost-effective products, are the major focus areas of tire 3 companies. Meanwhile, tire 1 companies in the plastic tray market are engaged in expanding their manufacturing facilities, and emphasis on establishing a strategic alliance with the leading players and distributors across various regions.
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Limited geographical presence of the emerging players is likely to restrict their growth. However, new product launches with unique features in the plastic tray market are boosting the growth of emerging companies in the plastic tray market.
Reusable Plastic Trays Gain Momentum in the Plastic Tray Market
Reusable plastic packaging is witnessing growing popularity across various industries. Improving supply chain performance, reducing the risk of damage and enhancing safety are some of the factors driving demand for reusable plastic packaging. The food industry is moving fast towards adopting reusable plastic trays.
Reusable plastic trays are being designed with a better locking system and produced from high-density polyethylene to ensure food safety for a long time. Leading producers of dairy, red meat, baked, and poultry products are focusing on providing reusable plastic trays as it reduces expenses, optimizes supply chain, and offer sustainability.
European Union also recently declared its new policy agenda with the goal to make all the plastic packaging in the EU market to be reusable and recyclable by 2030. Manufacturers in the plastic tray market are producing reusable plastic trays instead of single-use plastic trays.
A study by the Journal of Cleaner Production found that the entire lifecycle of 1Kg plastic tray leads to around 1.538 Kg of CO2. Hence, to limit the amount of CO2 generated, companies are focusing on producing reusable plastic trays.
Recyclability of Black Plastic Packaging to Drive Plastic Tray Market Growth
The black plastic trays found large application in the food industry, especially for packaging ready meals. However, with rising focus on the recyclability of plastic trays, the majority of the companies have stopped using black plastic trays as these trays cannot be recycled due to the presence of carbon black pigment.
However, some companies in the plastic tray market along with government organizations, and other groups are trying to find a new solution and technology to provide black plastic packaging for various food items and other products.
The Waste and Resources Action Programme (WRAP) in the UK worked with key players in the retail supply chain to improve recyclability of black plastics. WRAP is encouraging plastic tray manufacturers to use detectable black colorants that enable black plastic packaging to be recycled.
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Meanwhile, RECOUP in the UK has developed black plastic packaging recycling roadmap with an aim to introduce new detectable pigment, and develop a new technology solution to sort existing material for black plastic packaging. RECOUP is also leading a group including packaging manufacturers, retailers, packers, and trade associations.
Major retailers including Tesco, Marks and Spencer, and Sainsbury’s are working with Viridor, a waste management company to come up with a new solution on black plastic recycling.
Immense Popularity of PET Plastic Tray Fueling Growth in Plastic Tray Market
Polyethylene Terephthalate (PET) is the most widely used plastic in developing plastic bottles and plastic trays. Owing to the various benefits such as a high-strength barrier to resist outside tampering, lightweight, and shatterproof makes it highly suitable for packaging food, pharmaceutical, and personal care products.
PET is highly recyclable, hence, it is finding large application in the plastic tray market. According to the group known as Plastic Recyclers Europe, nearly 700,000 tons of plastic trays are consumed in Europe yearly can be recycled as a valuable material. Increasing investment and new developments are leading to the growth in PET tray recycling capacities in Europe.
Companies facilitating recycling are introducing new technologies and machines to separate PET plastic trays from PET bottles. Owing to the different chemical composition of PET bottles and trays. Moreover, mixing them together can lead to contamination making them unusable in the market.
The report offers a detailed profile of all the leading market players in the plastic tray market. Dashboard view on the key players is provided along with the SWOT analysis. Information on new developments, key strategies, market share and product portfolio of each of the key player is offered in the plastic tray market report.
Majority of the companies in the plastic tray market are focusing on recyclability and reusability of plastic trays. Research and development activities are also being conducted to introduce new product and solution in the plastic tray market. For instance, Huhtamaki Oyj is planning efficiency turnaround, which will result in closing of some of its non-competitive lines, due to lower than expected performance. However, Huhtamaki plans to improve its productivity by investing in automation.
The report on the plastic tray market is drafted using a unique methodology that includes both primary and secondary research. Interviews conducted as a part of primary research have been used to validate the data obtained from secondary research. With key insights and forecast offered in the plastic tray market report, it is likely to be an authentic source of information enabling market participants to plan their business strategies leading to a future expansion in the plastic tray market.
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Plastic Tray Market Projected to Augment at a Notable CAGR during the Forecast Period Until 2027
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