Fact.MR has published a new report titled "esports Market Forecast, Trend Analysis & Competition Tracking – Global Review 2018 to 2028". Thorough analysis of the target market on the basis of device type, end user, age group, revenue stream, and regions delivers the most credible forecast of the esports market. Analysis on esports market is carried out for the historical data period of 2013 – 2017 and forecast period of 2018 – 2028. With an all-inclusive market analysis as such, Fact.MR projects that the esports market is expected to witness an outstanding growth, representing a double digit CAGR between the 20 – 25% during the forecast period.
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Substantial Investments in Sponsorships Creating Growth Opportunities
As eSports continues to gain popularity and attract increasing viewership, leading industry titans are sponsoring the tournaments and teams of the eSports. Brands such as Coca-Cola, McDonald’s, BMW, Adidas and Intel among others and gaming hardware companies such as SteelSeries are sponsoring the eSports tournaments with huge investments to leverage the exposure of a huge audience base. In addition, the eSports market is witnessing a considerable number of partnerships among technology providers and investors. For instance, the British Esports Association has commenced a partnership with the epic. LAN, one of the leading LAN gaming event in the UK. Similarly, Paris Saint-Germain (PSG) has entered into a partnership with Douyu TV, a Chinese eSports streaming platform as a new partner of PSG’s eSports team PSG.LGD on Dota2. Substantial investments in eSports sponsorships are likely to augur well for the future growth of the eSports market.
Broadcast Advertising Remains Key to eSports Landscape
Broadcast advertising plays a crucial role in the eSports landscape, however, the industry has witnessed the challenges of broadcasting on traditional media. Being an all-digital sport, growing number of media companies have recognized the potential of eSports and increased the coverage of eSports events. For instance, Turner Broadcasting System, WME/IMG and ESPN have initiated eSports broadcast and are covering more eSports events. Growing coverage of eSports events on broadcast media is expected to enhance the viewership and, in turn, propel the eSport market in the coming years.
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Introduction of eSports on Educational platforms Presents New Opportunity
Along with the introduction of the eSports in the 2018 Asian Games, benefits of eSports are being noticed by the educational organizations including schools, colleges and universities. eSports is being recognized as a credible activity that assists in enhancing cognitive abilities and deliver other benefits when done in moderation. eSports modules are being introduced in the courses of several educational organizations in Canada, the U.S., Sweden and others. For example, Staffordshire University has introduces a full time BA (Hons) degree program of eSports in the UK. Further, as the eSports industry creates employment opportunities demanding people with specific skills, introduction of eSports in the educational domain can help students to explore career possibilities in the industry. Introduction of eSports in the educational platform is likely to present new growth avenues for the eSports market in the coming decade.
Growing Popularity of eSports across Global Regions
Increasing media exposure is the prime fillip responsible for spreading the awareness of the eSports across world regions. In addition, with the increasing rates of smartphone subscriptions, a broader consumer base is exposed to the world of competitive gaming. eSports enthusiasts in Eastern Europe countries and Scandinavians have reported the most popular YouTube genre in eSports. The growing number of eSports enthusiasts, makes the United States one of the leading markets for the eSports. While significantly contributing in the North America market revenue, flourishing market in the U.S. has made North America region a hub of technology innovation and business innovation in the eSports market.
The competition landscape segment provides the dashboard view of the key vendors operating in the eSports market. Few of the prominent vendors of the eSports market include North, FACEIT, Immortals, Millennial Esports Corporation, Rfrsh Entertainment, Riot Games, Inc., ESL, VY Esports, Znipe Esports and Coke Esports among others.
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Esports Market Inclined to Deliver Positive Growth Results until 2028
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