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Despite of the declining birth rates in developed nations, a rapidly surging number of working women has hugely contributed to the recent rise in demand for nutritional supplements and growing up milk products. Parents are majorly relying on growing up milk products to meet the nutritional needs of toddlers to ensure that they grow strong. To attract a larger consumer base, manufacturers in the growing up milk market are fortifying growing up milk products with minerals, vitamins, and prebiotics that can enhance toddlers’ nutritional intake and improve their immunity. Furthermore, market players are expanding the range of their target consumers by introducing growing up milk products for older infants to meet the burgeoning demand for nutritional supplements for toddlers.
Burgeoning Birth Rates in the Asia-Pacific Provide a Fillip to Growing Up Milk Product Sales in the Region
According to the National Health and Family Planning Commission (NHFPC) statistics, after China dropped its one-child policy, the number of births in the country increased by 7.9% to reach 17.86 million in 2015 over 2014, and the number is likely to stand between 17-20 million in 2020. According to the World Fertility report published by the United Nations (UN), fertility rates in Asia remained relatively higher in Asian countries during 2010-2015, which creates a lot of sales potential for growing up milk products in Asian countries. Manufacturers in the growing up milk market are aiming to capitalize on the growing concerns among parents about the importance of toddler health to amplify sales of growing up milk products in the region, in the foreseeable future.
The marketing strategies adopted by leading manufacturers and distributors in the growing up milk market have invited criticism from governmental organizations, including the World Health Organization (WHO). For example, WHO declared in one of its official statements that follow-up formula products are "unnecessary" and "unsuitable" for the growth and development of toddlers. Additionally, the European Commission has imposed stringent regulations, such as Commission Directive 2013/46/EU on follow-up formula products. The Commission also modified to labelling requirements for substitutes for breast milk by delegating the Regulation (EU) 2016/127, which is likely to come in effect in 2020. Stringent regulations and unfavorable recommendations from governing bodies may create more challenges for growing up milk market players in the upcoming years.
The report enlists leading stakeholders in the growing up milk market and provides useful information about important developments in the winning strategies of leading players in the growing up milk market. This section in the FactMR study aids readers to fathom the most recent developments in the growing up milk market with the help of insightful information about the leading manufacturers and other stakeholders in the market. Market players featured in the report include Nestlé SA, Danone, Abbott Laboratries, Kraft Heinz Co, Mead Johnson Nutrition Co., Meiji Holdings Co. Ltd., FrieslandCampina N.V, Hain Celestial, Hero group, and DePaul Industries.
Additional Questions Answered
The growing up milk market report provides detailed information about growth prospects of the growing up milk market, which includes detailed information about the current and future growth parameters of the growing up milk market. The report also answers the market-related questions about for readers, which can help them to establish a strong presence the growing up milk market. Some the questions answered in the growing up milk market report include
- Which sales channel will account for the largest revenue share in the growing up milk market and why?
- How will the APEJ growing up milk market grow during the period 2018-2027?
- What are the winning strategies adopted by leading stakeholders in the growing up milk market?
- How plant-based growing up milk products are the important contributors to the growth of the growing up milk market?
- How are leading manufacturers improving quality and nutritional ingredients of growing up milk?
The Fact.MR report helps readers in understanding minute details about the information on growth of the growing up milk market along with unique conclusions about the development of the growing up milk market, which are presented in the report. Detailed secondary and primary market research on the historical and current growth parameters of the growing up milk market is conducted by analysts at Fact.MR to find out nearly accurate qualitative and quantitative information about the growth of the growing up milk market.
Secondary research on the growing up milk helps analysts to understand the historical and current facts and industry-validated information and predict the growth prospects of the growing up milk market. Secondary market research process is then followed by primary research, where leading stakeholders in the market, such as manufacturers, suppliers, investors, and distributors, in the growing up milk market are interviewed to acquire accurate, industry-validated information about the growing up milk market. The accuracy and authenticity of the qualitative and quantitative information on how the growing up milk market will grow during 2018-2027, is ensured during the research.
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