Consumer Snacking Habits – Ireland – July 2019: Health Awareness Plays Key Role in Changes of Snack

Published: Thu Aug 22 2019

According to studies conducted by the Irish Food Board – Bord Bia, Irish consumers are increasingly preferring to choose healthier eating habits, however a large portion of such consumers flounder in keeping their diets on track. 7 out of every 10 Irish people are seeking aids in eating more healthy foods. Studies are largely focused on the preferences of Irish people in terms of diet, eating habits, shopping habits, and cooking techniques. Considering that 70 per cent of the estimated population prefers to eat healthy, snack manufacturers have to pay attention to how they can help people in achieving such goals, to gain further traction in the market. A study of the Irish food and beverage industry is compiled and published in the report titled, "CONSUMER SNACKING HABITS - IRELAND - JULY 2019" that has been added to the massive research repository of Market Research Hub (MRH).

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Increased focus on nutritional labeling, increasing convenience of access to healthy snacks, and boosting awareness about sustainable ingredients are expected to become essential trends going forward. Irish people are also displaying increased preference for snacks with lower sugar content. In addition, the Irish are also giving importance to buying local ingredients, with increased searches for symbols stating country of origin and quality.

Snacking for a wide number of people in Ireland is a daily activity. In terms of indulgent snack items such as crisps and chocolate, quality of ingredients and richness in flavor will continue to be key to drum up demand.

Consumer Snacking Habits - Ireland – July 2019: Report Overview

The report on the snacking habits of Irish consumers in July 2019 provides the readers with a detailed analysis on the landscape of the food industry operating in the United States. Industry-based forecasting models includes a complete analysis of the research publication and primary interviews with industry participants in addition to consumer data.

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The report also includes detailed interviews conducted by leading market analysts with industry savants, food experts and industry analysts to provide key validations of the production volume and relevant assumptions in the study.

The consumer snacking habits report for Ireland in July 2019 foresees the performance of the market progress in terms of volumes forecast by different categories including marketing, manufacturing, purchasing costs, and technology in addition to factors such as the growth of the Irish snacks market.

For each of these categories, business development strategies and market projections adopted by key market players for specific strategies has also been added to the report. Valuable insights which can be helpful for manufacturers operating in the Irish snacks market are provided in the report. Assessment of pricing analysis, barriers to market entry, supply-demand equation, and market expansion strategies, makes the report a highly credible source of data for business professionals interested in the Irish snacks market.

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