Japan Pet Food Market: Humanization of Pets Triggers Trend towards Super-Premium Products

[ClickPress, Thu Sep 12 2019] In second straight year in 2018, the estimated number of cats being kept as pets outnumbered that of dogs, according to the Japan Pet Food Association.  The association infers the declining trend in the number of dogs is anticipated to continue. Palpable trend in pet food sectors has forced pet owners to significantly buy premium food which is customized to their pet’s age and breed. As such, owners have prioritized their pets’ allergies, health, level of fitness and general well-being. Accordingly, investment in pet functional foods and dietary supplements has upped in recent years. These insights are according to the intelligence report, titled, “Japan Pet Food Market, Population by Animal Type, Products, Distribution (Store-based Retailing, Online Selling, Veterinary Clinics), Product Launch, Company,” which has been freshly added to Market Research Hub’s (MRH) overarching repository.

Pet owners are eyeing for better quality products as clampdown on human food and beverages have signified the importance of food safety for humans and animals alike. Further, humanization of pets has triggered a global trend towards super-premium products, thereby emphasizing quality ingredients. Nonetheless, immense interest in nutrients, protein and claims pertaining to ethical and social concerns such as environmental sustainability and animal welfare are being observed in Japan pet food ecosystem.

Global trends that signify the human food market have expanded to pet food in several markets, including leveraging notion of pet health and wellness as exhibited by the diverse dieting regimes and a myriad of popular functional pet claims.

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Japan Pet Food Market: Report Synopsis

Quantitative and qualitative assessment exhort intelligence and overarching report on the Japan pet food market. Further, the report thoroughly delineates various aspects of the market that will potentially have considerable influence on the development of the Japan pet food market. As such, those aspects incorporate drivers, trends, restraints, and opportunities. Furthermore, the report elucidates segregation of the market that provides an exhaustive analysis on Japan pet food.

An insightful and deep-dive assessment of the competitive assessment of the Japan pet food market pins hope on Porters’ Five Force Analysis. Accordingly, the Porters’ Five Force Analysis offers a pressing analysis on the potential strategies of the preeminent players in the Japan pet food market. In addition, the business strategies counts on company overview, product portfolio, SWOT analysis, key differentiation and recent development.

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Japan Pet Food Market: Research Methodology

Primary sources and secondary sources propel intelligence report on Japan pet food market that provide deep dive analysis on the market. As such, the report provides reliable and unbiased projections, and assessments which have palpable impact on the market size and historical data. Besides, the report also counts on primary sources which hinges upon in-depth and intelligent analysis from well-grounded and reliable experts, telephonic interview, and a thorough assessment from surveys and seasoned analyst. Report on Japan pet food market further acknowledges secondary sources-namely-Factiva, EC filing, press release, trade journals, resourceful database and governmental websites.

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