Avvio.com Deliver Keynote Address At Limerick Seminar

Brian Reeves, Managing Director of Avvio.com briefed those in attendance at the Absolute Hotel, Harry’s Mall, Limerick, on how the University of Limerick-based firm has evolved from being a small company to a multinational success.

Avvio is the leading provider of online reservation and marketing software for hotels and serviced accommodation providers, working with over 700 hotel clients worldwide. In Ireland alone, the firm delivers online results for well-known hotels, including Ashford Castle, Dromoland Castle, The Merrion Hotel, The K Club, The Dylan and Moran Hotels.

Commenting on his keynote address, Mr. Reeves said, ‘the presentation looked at how the sales challenges evolved for Avvio, from a small company setting out to the complexity today of competing with Leading Multinationals. I spoke of some of the sales and commercial challenges the company has faced, as well as lessons learned along the way.’

Meanwhile, Mr. Reeves confirmed that Avvio.com would be looking to further extend its transnational operation when it attends the World Travel Market from 10-13 November 2008.

Staged annually in London, World Travel Market is a vibrant four-day business-to-business event presenting a diverse range of destinations and industry sectors to international travel professionals.

‘Avvio.com will host its own stand in the Technology and Online Travel section. This event is a unique opportunity for us to meet, network, negotiate and conduct business with other players in the global travel trade market’, explained Mr. Reeves.

Founded in 2002 by two Limerick brothers, Brian & Frank Reeves, Avvio is on course to increase its turnover eight-fold in three years and has grown to employ over 40 staff in their offices in Limerick, Dublin & Germany. Going forward, the company has aggressive plans to increase their market share in the UK & Asian market, through direct sales and strategic partnerships.

With a background in electrical engineering and psychology, Managing Director Brian’s insight into Internet user behaviour coupled with Frank’s background in software engineering, having previously worked for Sun Microsystems, earned the brothers a recent shortlist for Ernst & Young’s Entrepreneur of the Year Awards.

The company’s suite of software products, Avvio Suite, yielded in excess of EUR45million in accommodation bookings for clients in 2007.

For more LoCall 1890 30 2000 or visit www.avvio.com

-ENDS-

Notes to Editor:
- High-resolution image of the recent Breakfast Seminar is available on request. Contact Mark Dunphy of Dunphy PR on 086-8534900 or media@dunphypr.com
- For further information please contact Nichola O’Connell, Marketing Manager, Avvio.com on LoCall 1890 30 2000 or by email nichola.oconnell@avvio.com

Mark Dunphy
Dunphy Public Relations
www.dunphypr.com
media@dunphypr.com
00353-868534900