1/33 launches new identity and brand site by unit9.creative.production

The look and feel aims to project 1/33's personality as a production company and is tightly integrated with the new offline identity. The site’s interface is based around a miniaturised kitchen based on where the company often meets. The content includes a database of film clips categorised by the 1/33 director responsible. Each streaming film clip is shown on the "projector screen" in the kitchen. Title and client information for each clip is provided and the new website also contains company news and contact information for all key staff. The interface is all about the personality of the company - click and enjoy at http://www.1-33.com

unit9 has already established itself as the leading creative agency for film production companies in the UK. Its roster includes many of the leading commercial production companies in the UK including Gorgeous Enterprises, Outsider, Nexus, HLA, Blink and Moon. Its work for production companies has attracted D&AD, Design Week, BIMA, One Show and Cannes Lions awards and credits over the past two years.

1/33 is likely to continue this trend. All the sites use unit9's Commondesktop Content Management System which allows for the creation of intuitive Flash interfaces without sacrificing search engine optimisation and simple updateability, and the easy creation of secure branded client areas and production spaces.

Visit http://www.1-33.com


Editors Notes:

unit9.creative.production was set up in 1996 as a response to the domination of digital media by technology. We felt that creativity was mostly absent online and believed that it could be applied to make a dramatic difference to online communication. Since then we have built an enviable reputation as a creative online agency with a strong technical grounding. Our work today aims to engage people at an emotional level. At our very best we create remarkable online experiences that can change how people feel. Unit9 works internationally with a broad range of clients, including Vodafone Group Services, Sony Vaio, Honda, Virgin, McCann Erickson and Wieden + Kennedy.

Visit http://www.unit9.com

For further information and image requests please contact:

Al Fox Communications
Tel: 01904 623318
Fax: 0871 661 8087
Email: al@alfox.co.uk